Description

GKIC – Creative Thinking for Entrepreneurs Workshop

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Thinking creatively has often been viewed as more art than science. This program takes you thorough Dan Kennedy’s methodical, duplicable, repeatable methods for thinking creatively, consistently, while producing great ideas at every turn.

• Learn the 41 different types of “quality thinking” that leads to massive creative leaps, no matter what industry.
• Discover the hidden sources of ideas, concepts, and what’s working… and they’re right under your nose.
• Debunk the creative maverick myth and never dump money into artsy projects that result in money spent and little reward.
• “Working against the clock” and driving your creativity to happen on your schedule.
• Making your subconscious work for you, and fuel the creative process in the background.

The course is delivered on audio cd’s, 3 of them, that range from 1-1.5 hours each. It is accompanied by a workbook to follow along, a checklist for creative thinking, as well as the transcriptions of the audio. A bonus CD with Bill Glazer is also included. The audio’s also come with interaction with the group, so you’ll see ideas move from concept to strategy to implementation.After finishing this course, you’ll be able to summon your creative muse on command, and have over 40 ways of thinking that will immediately allow you to revamp, remix, improve or reinvent any product or service. You’ll have developed habits and resources so you will never lack inspiration, ideas, or opportunities for your business.

What You’ll Learn?Upon completion of this training, you will be able to:

• Master the 41 different types of creative thinking
• Learn the different categories of creative thinking
• Product Focused
• Business Focused
• Market/Customer Focused
• Media Focused
• Philosophy Focused – The benefits of allowing yourself to be pitched
• The Osborn creative thinking checklist:
• Adaptation/Transfer
• Addition
• Subtraction
• Bundling
• Division
• Magnify
• Miniaturize
• Combine
• Package (Differently)
• Process Change
• Re-Arrangement
• Replacement
• Specify
• Substitute
• Use Change
• Vice-Versa
• “Little Hinges Swing Big Doors”

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